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Welcome to the Campaign for Wool

The Campaign for Wool is a global endeavour initiated by its patron, His Royal Highness The Prince of Wales, in order to raise awareness amongst consumers about the unique, natural and sustainable benefits offered by wool.Encouraging collaboration between an international community of woolgrowers, major fashion designers, retailers, manufacturers, artisans and interior designers, the Campaign has been instrumental in educating consumers about the versatility of wool, and reconnecting them with its myriad uses – From luxurious fine merino knitwear to fire-retardant insulation for the home.
Since its launch in 2010, The Campaign for Wool has influenced a new demand for wool on an international scale, and its efforts have seen an outstanding threefold increase in the price farmers receive for their wool. Every year, The Campaign for Wool stages Wool Week, a week long festival of events and workshops celebrating wool in all its guises. Take a look at the highlights from Wool Week 2014.

News

Cape town wool week

Cape Town Wool Week

Wool Week Cape Town celebrates ideas, new creations and the infinite possibilities of wool.  Fashion, décor, design and architectural uses of wool showcased through weeklong celebration at V&A Waterfront. April Visitors to the V&A Waterfront can look forward to a fusion

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Campaign for Wool and Yauatcha collaborate to celebrate Chinese New Year, The Year of the Sheep

This February sees Michelin-starred Chinese dim sum teahouse Yauatcha, by the internationally acclaimed Hakkasan Group, celebrate Chinese New Year by forming an exclusive collaboration with global endeavour The Campaign for Wool. The brands will transform the restaurant by designing a

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Thermafleece Natural Insulation at Ecobuild 2015

Thermafleece is one of the most established and fastest growing brands in the sustainable building products sector. They will be showcasing their full range of sustainable building insulation at Ecobuild 2015 alongside the Campaign for Wool and The British Wool

Blog

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Design Indaba 2015

Cape Wools SA provided a platform for South African Designers working in wool, to exhibit at the Design Indaba Expo, during the past week. The expo forms part of the Design Indaba conference, held annually in Cape Town for the

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Design Indaba 2015

Cape Wools SA provided a platform for South African Designers working in wool, to exhibit at the Design Indaba Expo, during the past week. The expo forms part of the Design Indaba conference, held annually in Cape Town for the

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Q&A with The Campaign for Wool

The Campaign for Wool are getting behind the Woollen Woods this Voluntary Arts Week to celebrate wool-craft and raise awareness of this remarkably versatile material. Can you tell our readers a bit more about the Campaign for Wool and why

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The Wool Clip contributes unique pieces to Herdwick exhibition

All 15 members of the Wool Clip, a Cumbrian co-operative, have been working on unique pieces that will form part of Herdwick: A Portrait of Lakeland, an exhibition by Ian Lawson at Rheged which opens next week. Members of the

Events

Cape Town Wool Week

7th of April 2015 - 12th of April 2015