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Welcome to the Campaign for Wool

The Campaign for Wool is a global endeavour initiated by its patron, His Royal Highness The Prince of Wales, in order to raise awareness amongst consumers about the unique, natural and sustainable benefits offered by wool.Encouraging collaboration between an international community of woolgrowers, major fashion designers, retailers, manufacturers, artisans and interior designers, the Campaign has been instrumental in educating consumers about the versatility of wool, and reconnecting them with its myriad uses – From luxurious fine merino knitwear to fire-retardant insulation for the home.
Since its launch in 2010, The Campaign for Wool has influenced a new demand for wool on an international scale, and its efforts have seen an outstanding threefold increase in the price farmers receive for their wool. Every year The Campaign for Wool stages Wool Week, a week long festival of events and workshops celebrating wool in all its guises. Take a look at our global calendar to see where Wool Week travels to next.

News

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Global Wool Weeks arrive as Paris starts the season in a flurry of fibre

The Campaign for Wool are thrilled to announce that it is that time of year again when we draw attention to the undeniably incredible fibre that is wool. This global endeavour seeks to highlight and spread awareness of the near

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Wool Carpet Takes Centre Stage at Harrogate Flooring Show

 The Campaign for Wool and British Wool Marketing Board will put on a major celebration of wool carpet at this year’s Flooring Show in Harrogate (21-23 September).  NEW – Wool Area A special area entitled the ‘Wool Trends Centre’ will

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The Campaign for Wool Interiors Collection

The Campaign for Wool Interiors Collection (CfWIC) will be launched in October as part of the fifth anniversary celebrations of HRH The Prince of Wales’ Campaign for Wool. Consisting of about fifty individual wool interior items of different styles –

Blog

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Q&A with Lyle & Scott

Campaign for Wool were lucky enough to grab five minutes with the design team at British menswear retailers Lyle and Scott, ahead of Wool Week to discuss how the brand uses wool. To celebrate their 140th anniversary, Lyle & Scott have launched

Lyle and Scott  Campaign for Wool

Q&A with Lyle & Scott

Campaign for Wool were lucky enough to grab five minutes with the design team at British menswear retailers Lyle and Scott, ahead of Wool Week to discuss how the brand uses wool. To celebrate their 140th anniversary, Lyle & Scott have launched

Caroline Charles Wool Week Campaign for Wool

Q&A with Caroline Charles

Campaign for Wool spoke to celebrated British fashion brand, Caroline Charles, to discuss how the brand has been using wool in its collections for the past 50 years. Please tell us a little about yourselves and how your business/designs/products utilise

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Wool rules in the A/W14 collection for Milo Fashion

This autumn, more than ever the wool coat is a must have in the wardrobe. That is why The Campaign for Wool is delighted to announce the participation of Milo Fashion in Wool Week Amsterdam. Since 1952 Milo has specialised

Events

The Harrogate Flooring Show

21st of September 2014 - 23rd of September 2014

‘Dutch Traditional Ganseys’ Shetland Island Series

5th of October 2014 - 12th of October 2014

Campaign for Wool Launch the Interiors Wool Collection

5th of October 2014 - 12th of October 2014

UK Wool Week

6th of October 2014 - 12th of October 2014