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Wool Week Canada once again collaborated with The Royal Winter Fair, bringing a series of events and activities direct to consumers.

The Royal Winter Fair This is the 3rd year that the Campaign has partnered with The Royal Winter Fair in Toronto, the world’s largest indoor agricultural event. Sheep shearing demonstrations occurred regularly throughout the run of the Fair, to demonstrate

The Campaign for Wool Patron meets key Wool Industry personnel on his recent visit to New Zealand.

On his recent visit to New Zealand our Patron, His Royal Highness The Prince of Wales, made a short visit during his busy schedule to meet some of the key people involved in the New Zealand wool industry. HRH inspected

Layering up in wool in Wonderland, Rollacoaster and Man About Town. 

Collaborating with Visual talent for Autumn Winter 2019 to create a series of images that portray wool at its best. Showing wool’s versatility, for layering, for protection, for timeless longevity whilst conveying wool’s natural attributes that were captured so well