events
Wool Week is planned for October 15th – 21st 2012, we look forward to the multiple activities throughout the week all across the nation celebrating the fibre’s natural diversity.
Wool School is a collaboration between Campaign for Wool partner retailers and fashion universities; to create special wool rich (minimum 80%) sweaters which are available in store as a limited item, the sale of which starting with Wool Week 2012.
Participating retailers include Daks, Harvey Nichols, Hackett of London, Harrods, Hobbs, Jigsaw, John Lewis, Lyle & Scott, Marks & Spencer, Paul Smith, Pringle of Scotland, Selfridges and Topshop.
Participating universities include Brighton University, Herriot-Watt University, Kingston on Thames University, Leeds University, Nottingham Trent University, London College of Fashion and many more…
The Carpet Foundation is working with The Campaign for Wool in 2012 to create excellent point of sale materials and a focused public relations campaign – supporting WOOL RICH carpets throughout the United Kingdom.
In 2012 new Love Wool UK tools will be created and available for download and use, it is easy for anyone to create their own wool events across the nation and support The Campaign for Wool, alongside patron: HRH The Prince of Wales.
INTERNATIONAL UPDATE
The Campaign for Wool is gaining momentum across the globe with more countries than ever taking part in 2012.
China
Following its Australian residency, Wool Modern will move to China (24-31 October), with the addition of ten new Chinese commissions, from fashion, interiors and arts.
The Netherlands and Germany – November
Following on from the launch in the UK, Wool School will run into The Netherlands and Germany in November, complemented by launch events, social media campaigns and strong public relations activities.
Spain – 12-18 November
Engaging with an online social media community, Spain will present ‘Imagine Wool…For All People and all Places’. This will encourage users to engage their creativity and imagination to come up with ideas for yarn bombing throughout Madrid and Barcelona.
Japan – last week of November
While still in the planning stages, some amazing ideas are being generated for Japan’s involvement for Campaign for Wool.
There are also plans to bring the Campaign for Wool into the USA, Korea and France. Watch this space for more news…
