The Campaign for Wool Team
HRH The Prince of Wales
Patron, The Campaign for Wool
His Royal Highness The Prince of Wales is a committed environmentalist, who, recognising the plight sheep farmers were facing around the world in the face of plummeting wool prices convened experts from across the agricultural, wool textile and retail sectors to reverse the trend towards petro-chemical fibres. His Royal Highness is now the global patron of The Campaign for Wool and remains actively involved in spreading the message that wool is a precious natural, renewable and biodegradable resource that offers many technical and ecological benefits.
Nicholas Coleridge CBE
Chairman, The Campaign For Wool
Nicholas Coleridge is President of Condé Nast International, the magazine publishing group, and Managing Director of Condé Nast Britain. He has worked on various charitable ventures for HRH The Prince of Wales, including The Prince's Trust and Fashion Rocks, and from 2010-2013 was Vice Chairman of the Campaign for Wool. He is the author of 15 books, both fiction and non-fiction, and is the Chairman of the Victoria & Albert Museum. He has been Chairman of the British Fashion Council and Chairman of the Professional Publishers Association. He lives in London and in Worcestershire with his wife, Georgia, and their four children.
He was made CBE in 2009.
Peter Ackroyd MBE
COO, The Campaign for Wool
Peter Ackroyd is the Global Strategic Advisor for the Woolmark Company in Sydney, Australia. In June 2013 he was re-elected President of the International Wool Textile Organisation. He is Vice President of the Strategy Board of Première Vision, the well-known and prestigious apparel fabric fair held in Paris in February and September. He is the Chief Operations Officer of the Campaign for Wool, whose Patron is HRH Prince of Wales. He specialises in world markets for woollen and worsted yarns and fabrics, and has particular expertise in marketing in Europe, the Middle East, Japan, Korea and China. He has specialist knowledge of the menswear supply chain ‘from farm to fashion’.
He was made MBE for services to industry in 2006, and was appointed Deputy Lieutenant for the County of West Yorkshire in September 2012.
Chief Financial Officer, The Campaign for Wool
Joe Farren is Chief Executive Officer of the British Wool Marketing Board, Chief Financial Officer of Campaign for Wool and Director of Wool Testing Authority (Europe) Limited.
A graduate of Balliol College, Oxford in Modern Languages and English, Joe is also a qualified barrister. He spent the first part of his career in the City advising on company mergers and acquisitions. In 2004 Joe joined SIG Plc, the FTSE 250 Yorkshire headquartered multinational distributor of building and home improvement products, where he was Head of UK and Ireland Business Development. From 2013, he was a director with LDC, the private equity arm of Lloyds Bank. He is part of a farming family and Joe and his wife have farms in Yorkshire and Aberdeenshire.
John Thorley OBE
Honorary President, The Campaign For Wool
John was born into a farming family in 1940. His claim to fame is that he developed The National Sheep Association (NSA). He was awarded an OBE in 2005 and is a Fellow of the Royal Agricultural Societies.
He has some notable awards within the industry, including The National Agricultural Award from the Royal Agricultural Socirty of England in 2006, the Bicentennial award from the Royal Smithfield Club in 2003. The George Hedley Memorial Award from National Sheep Association in 1988 and the Giovanni Marcora Prize from the Italian Governement for services to European sheep farming as well as a gold medal from the Farmers Union of Wales.