the campaign

wool in your environment

interiors

Wool is known to be strong, resilient and highly durable in both manufacturing processes and finished  products.

Softness is a key asset of wool in the home this creates a feeling of luxurious comfort as well as strong and resilient for ware. It is high in rub test ratings for contract use and is easy-care for laundering.

An investment in wool interior products is a lifestyle choice, an environmentally significant choice that is also a choice for the planet.

Wool is a safe fibre for the home interiors as it can resist flame due to its high moisture and nitrogen content.

Office
Wool is naturally fire inherent and complies with contract fire rating naturally. It has a strong natural crimp that will reduce creasing to allow the fabric to maintain good appearance. Wool is non-static – perfect for a room with lots of electrical equipment in it. Wool is also a great insulator – better energy efficiency means lower heating bills in the office!

Boats
Wool absorbs water, it is warm in winter and cool in summer ,  it is a natural insulator. Wool meets Building regulation codes for commercial installation naturally. It provides good drape and structure in apparel, curtains, blinds, and upholstery fabrics. The comfort and luxury of wool, along with its easy care, make it perfect for the interiors of any boat. Wool is also fire retardant.

Aeronautical
Wool does not easily ignite due to the natural structure of the fibre. It does not melt, drip, or release noxious fumes – all causes of fire related fatalities. Wool is also non-allergenic, and improves air quality in the cabin.

Retail
Wool naturally absorbs humidity and airborne toxins – producing a cleaner, comfortable indoor environment for shoppers. Wool acclimatises to individual environments – ensuring that the room is never too hot or too cold.

Government & School
Wool is environmentally less damaging to the planet to produce than synthetic fibres. The benefits of durability and longevity reduce the replacement and refurbishment costs as well as providing low-allergy and high performance for all age groups.  In schools young children are particularly prone to injury, the multi-functional density and colour versatility of wool makes it the perfect choice for soft furnishings and sports use.  In public buildings and schools many individuals and children suffer breathing allergies unassociated with natural wool. Public buildings are obliged to comply to building regulations which naturally 100% wool achieves.
Healthcare
Wool is not known to cause allergy and does not promote the growth of bacteria. Wool is known to be beneficial to the allergy sufferer as it can reduce floating dust in the atmosphere.
Residential
Wool is a great insulator for the home, improving heat retention and energy efficiency. What's more, the natural softness of wool underfoot offers great comfort and luxury. Wool absorbs sound, reducing transmission of impact and airborne sound.

Hotels
Wool is naturally flame retardant, has a higher ignition threshold than many other fibres, and will produce less toxic and noxious fumes that cause death in fire situations. Wool maintains appearance in the long term reducing the need to replace thus reducing costs.

Bars
Wool does not absorb spills immediately, allowing time for wet spills to be blotted up using clean white paper or terry towels. Wool is also a natural insulator, non-allergenic, practical, and luxurious.

Restaurants
Wool is known to be highly resilient and will withstand footfall  in high traffic areas and flattening for longer. Further, wool is easily maintained and is not a difficult fibre to clean either on the floor or upholstered.