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I WOOL IF YOU WOOL limited edition T-Shirts

bassike’s Merino-silk T-shirt incorporates the iconic bassike dot, signature twisted seams and contrast chain-stitch detailing. Available in store only. Wool lovers have the chance to purchase a piece of fashion history this Wool Week, as three premium Australian fashion labels

Sportscraft’s love for wool

Australian fashion label Sportscraft continues to declare its love for wool, releasing a menswear and womenswear collection in time for the Australian winter and Wool Week celebrations. As a proud supporter of the Campaign for Wool, Sportscraft has unveiled its

Q&A with Jac+ Jack

Wool takes over Jac+ Jack’s Paddington store in Sydney, as its window proudly champions ‘the most beautiful wool in the world’. For over 10 years Jac+ Jack has worked with Merino wool in every collection. Forming a signature of impeccable

Win Win Win!

Want the chance to win $1000 to spend at one of the Campaign for Wool’s amazing retail partners? Of course you do, and entering is easy! To celebrate our love for the wonderfully natural, biodegradable and renewable fibre, wool, we

Macquarie Centre invites you to shop in the name of wool

Sydney’s newest premium shopping mall is getting a woolly take over as it joins in the Wool Week Australia celebrations. Macquarie Centre will take centre stage as it plays host to 40 unique crafted sheep sculptures, a magnificent giant wool

Bugaboo’s love for wool means free stuff for you

Bugaboo Australia is giving one lucky wool lover the chance to win three amazing wool accessories. PHOTO: Naif. Loved by celebrities such as Victoria Beckham and Gwen Stefani, Bugaboo strollers are often seen by many as a fashion staple designed

Q&A with Woolerina

1. Please tell us a little about yourselves and how your day to day life involves wool. I have grow up around wool with my Dad having over 40 years experience in the industry. As a child I spent many days running

Fibre of Football

The deep and ongoing connections between Australia’s natural fibre and Australia’s native game are being celebrated through the Fibre of Football campaign. From shearing sheep at the MCG, finding the greatest team to have worked with wool through to the