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Brora x Wool Week Jumper

To mark the Campaign for Wool’s annual Wool Week, luxury Scottish wool, cashmere and fashion brand Brora worked with university students to create a limited-edition wool jumper.

Brora have been always keen supporters of the Campaign for Wool and their mission to raise awareness about the unique, natural, and biodegradable benefits offered by the fibre. They are delighted to participate, and bring the winning student’s design to life in a limited edition Campaign for Wool jumper.

Victoria Stapleton, Founder & Creative Director of Brora, says: “Ever since we launched Brora in 1993, we’ve been a huge supporter of wool and as ever we are really pleased to support the Campaign for Wool by collaborating with young up-and-coming British design talent.”

This year, students were tasked with designing a jumper using the Scottish town of Elgin where Brora’s mill is located & the magnificent River Lossie as inspiration, one of many places in Scotland close to Brora’s heart.

Imogen Dunn, a final year Textiles student at Duncan of Jordanstone College of Art and Design was the outright winner for her beautifully thought-out design, use of colour and unique take on our brief.

Victoria Stapleton, goes on to say: “Despite the high quality of entries submitted by students of Duncan of Jordanstone College of Art and Design, we were extremely impressed by Imogen’s intricate and considered

ode to Elgin’s manmade and natural landscape. She really took the inspiration to heart and with her clever graphic design and use of colour, the outcome is a thoroughly modern stylish jumper with a poignant story behind it.”

Imogen Dunn explains: “I focused on the crumbling ruins of Elgin Cathedral, the erosion of Covesea rocks, and the weathering of Lossiemouth footbridge. These structures, in different stages of their lifetime, are a reminder that there is beauty in broken design. Not only did I thoroughly enjoy working on this project but I learnt a lot, gaining valuable experience and confidence as a designer. Thank you so much Brora for this incredible opportunity.”

Claire Adholla, Programme Director for Textile Design at Duncan of Jordanstone College of Art & Design says: “Imogen approached the project brief with a sensitivity and thoughtfulness that carries through all aspects of her submission. She has understood the softness and subtlety of the landscape that formed the core inspiration and captured this through a range of drawing processes that in turn informed her approach to sampling. The results are refined and paired back capturing the essence of Lossie, Elgin and the surrounding area with a gentle sense of local narrative.”

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